Graduate Certificate in Social Influence and Persuasion

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The Graduate Certificate in Social Influence and Persuasion is a vital course that teaches learners the art and science of shaping opinions, changing behaviors, and driving decisions. This program is essential for professionals working in marketing, sales, human resources, leadership, and other fields where influencing and persuading others are crucial.

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About this course

In today's fast-paced and competitive business landscape, understanding social influence and persuasion techniques is a critical skill set that can give learners a competitive edge. This course equips learners with the essential skills needed to excel in their careers, such as effective communication, negotiation, conflict resolution, and relationship building. By completing this program, learners will gain the knowledge and skills necessary to become more persuasive and influential leaders in their organizations, industries, and communities. With a Graduate Certificate in Social Influence and Persuasion, learners will be well-positioned to advance their careers, increase their earning potential, and make a more significant impact on the world around them.

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Course details

• Social Influence Theory
• Persuasion Techniques in Digital Marketing
• Psychological Principles of Persuasion
• Ethical Considerations in Social Influence
• Case Studies in Social Influence and Persuasion
• Building and Managing Social Influence Campaigns
• Data Analysis for Social Influence
• Advanced Persuasion Strategies
• Cross-Cultural Perspectives on Social Influence

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