Professional Certificate in Intro to Motion Graphics for Marketing
-- viewing nowThe Professional Certificate in Intro to Motion Graphics for Marketing is a crucial course designed to meet the growing industry demand for visual storytellers. This certificate course empowers learners with essential skills to create compelling motion graphics that engage and captivate audiences.
2,423+
Students enrolled
GBP £ 149
GBP £ 215
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course details
• Fundamentals of Motion Graphics: In this unit, students will be introduced to the basic concepts and principles of motion graphics, including keyframes, easing, and keyframing techniques. They will also learn about the different software tools used in creating motion graphics such as Adobe After Effects.
• Understanding Marketing Objectives: This unit will cover the fundamentals of marketing objectives and how motion graphics can be used to achieve them. Students will learn about different marketing strategies and how motion graphics can help to communicate brand messages effectively.
• Designing for Motion: In this unit, students will learn about the design principles specific to motion graphics. They will explore concepts such as motion design hierarchy, visual rhythm, and composition. Students will also learn about typography and color theory as it applies to motion graphics.
• Creating Animated Logos: This unit will focus on creating animated logos for marketing purposes. Students will learn about the different techniques used in creating animated logos, including shape morphing, particle effects, and text animation. They will also learn about best practices for designing logos that are optimized for motion graphics.
• Explainer Videos: In this unit, students will learn about explainer videos, which are short animated videos used to explain a product, service, or concept. Students will learn about scriptwriting, storyboarding, and animation techniques used in creating explainer videos. They will also learn about best practices for optimizing explainer videos for different marketing channels.
• Kinetic Typography: This unit will focus on kinetic typography, which is the art of animating text in motion graphics. Students will learn about different techniques used in kinetic typography, including typeface selection, text animation, and visual hierarchy. They will also learn about best practices for using kinetic typography in marketing materials.
• Motion Graphics for Social Media: In this unit, students will learn about how motion graphics can be used in social media marketing. They will explore different social media platforms and learn about the optimal video specifications for each platform. Students will also learn about best practices
Career path
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate